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5 Tips for Better Video Engagement

December 1, 2011
by Scott Levitt ·  

5 Tips for Better Video Engagement

Get better video enagement. Video hosting and marketing experts at Wistia.com recently released this informative article on how to get your video viewers to take action after viewing a video. While you may think it’s logical that someone who’s watched a listing video or virtual tour of your home will naturally pick up the phone or fill out a form to contact you, the addition of specific calls to action can have a dramatic increase in the effectiveness of your video marketing.

We encourage you to read the entire article, but if you’d just like the highlights, here are the top five tips for driving engagement with your videos:

1. Include a clickable link at the end of your video.
2. Offer some incentive for video viewers only.
3. Ask for (and listen to) viewer feedback with comment forms.
4. Link to more information sources from the video (downloadable PDF flyers, MLS info, blog posts about the neighborhood, etc.)
5. Encourage people to share the videos with social networking widgets (for Facebook, Twitter, etc.)

Read the entire article online here:

How To Get Viewers to Engage and Convert With Your Online Video

http://wistia.com/blog/how-to-get-viewers-to-engage-and-convert-with-your-online-video/

Comments

One Response to “5 Tips for Better Video Engagement”
  1. Scott,

    Thank you so much for this post of yours. I totally agree with everything you wrote. I’d just like to emphasize that Video marketing has really boosted my sales in Real Estate. People would rather watch something than to scroll all throughout a page full of text. Internet really revolutionized the way Real Estate Marketing works. Since then I’ve been a successful real estate agent. Here are some of the homes for sale that I have. Two thumbs up for this post!

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